Do You Have a One Night Stand or a Long Term Relationship With Your Clients?

Are you so focused on just getting new clients in the door or is your goal to really try to create a true experience for   them? I’m going to let you in on a little secret that is the key to not just getting them through door, but will actually keeping your clients coming […]

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Your Website – The New Business Card

Not too long ago, the one “must have” essential marketing tool that a business owner had was their business card. That has now been replaced with the website. In order to be considered credible, or even found by potential clients or customers, you must have a web presence. But is it enough to just slap […]

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I don’t know WHAT I was thinking!

Lately, I’ve been feeling the itch to get away and decompress a little. I haven’t taken a vacation since last August when I went to the Dominican Republic on my own, spent the last 2 days running from my bed to the bathroom, and then fainted in the airport on the way home. Last week, […]

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5 Incentive Ideas

Pre-paid package discounts (buy 2, get the 3rd free) Frequent buyer card Refer a Friend discount (50% off next treatment, free add-on to regular treatment,  90 minute treatment for the price of 60 min., etc) Free mini-session for birthday, milestone, etc Throw a party – customer appreciation breakfast 1 hour before opening or on a day […]

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Are You a Risk-Taker?

THIS ONE FACTOR COULD DETERMINE HOW SUCCESSFUL YOUR WELLNESS BUSINESS BECOMES ARE YOU A RISK-TAKER? 5 ways to being a better risk taker: If you have difficulty choosing what to order from the menu or if you need to get advice from 10 different people before deciding which shoes to wear with your outfit, then […]

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What You Really Need to Know About Record Keeping

If you run your own business with no employees, your bookkeeping can be very easy and simple to manage. All you really need is a bank account (separate from your personal account) a ledger or system to keep track of your expenditures and your income, and a place to file and store your receipts. Although […]

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20 Business Expenses That Are Typically FULLY Deductible for Wellness & Natural Therapy Businesses

I know you all spend a lot of money setting up your practice or business, and the ongoing costs can definitely add up as well. Fortunately, you may be able to receive some type of relief in the form of full tax deductions for some of those regular and costly expenses, depending on your government […]

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Top Secret Tips to Generate BUZZ in Your BIZ

1. Recruit cheerleaders 2. Be interesting & innovative 3. Develop a referral incentive program for current clients 4. Be a source of knowledge 5. Build anticipation around new products, services, or events 6. Use social media 7. Be authentic 8. Send regular communications 9. Build a blog and post regularly 10. Do an exceptional job […]

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8 EASY Ways to Turn Occasional Customers into Regular, Devoted Clients

Maintain strict confidentiality Observe your clients’ likes and dislikes Send thank you notes for referrals Make every effort to “go the extra mile” or do “extra little things” Throw in something extra Be helpful, even when there’s no immediate profit in it Identify and anticipate needs Make customers feel important and appreciated What can you […]

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Entrepreneur Spotlight

This question was sent from Holly Wright – Trinity Mind, Body & Soul Fitness, LLC, South Carolina, USA, www.trinitymbsfitness.com  I have recently opened my Reiki Practice and I don’t know how to go about getting clients- any ideas? I am in a more conservative area, but with a large retirement community.  Hi Holly, Congratulations on […]

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